Moksi.co.za is a vibrant South African online marketplace that champions local businesses and proudly made products. From handmade goods to small-batch retail, the platform offers customers an easy and secure way to support homegrown talent.
This project was originally delivered by WeDev.Africa, which has since evolved into RubyWeb — continuing to support Moksi with hosting, technical maintenance, and platform optimisation. The Moksi case study exemplifies RubyWeb’s strength in building complex, scalable WooCommerce environments tailored for both vendor success and customer satisfaction.
Moksi’s goals introduced several development requirements:
Multi-Vendor eCommerce: The platform needed to support multiple independent sellers while maintaining a consistent brand experience.
Vendor Autonomy: Each vendor required their own backend access to manage products, orders, and profile settings — all within a secure environment.
Performance & Security: Fast load times, reliable uptime, and strong data protection were essential for customer confidence and SEO performance.
Scalability: The platform had to be capable of growing as new vendors joined and product ranges expanded.
Ongoing Technical Support: The client required continuous hosting, updates, and technical management to maintain site stability.
Custom WooCommerce Development
Designed and developed a fully customised multi-vendor WooCommerce store, enabling vendors to manage their own inventory, orders, and store settings from the frontend.
Built a clean, intuitive interface for both vendors and customers, ensuring easy navigation and smooth transaction flows.
Integrated essential eCommerce functionality such as product filters, search tools, customer accounts, and sales reporting.
VPS Hosting & WordPress Maintenance
Hosted the website on a dedicated VPS environment, ensuring high performance, fast load times, and reliable uptime.
Provided ongoing WordPress maintenance, including plugin updates, security patches, and performance monitoring to keep the site running smoothly.
Mobile-Friendly & SEO Ready
Delivered a fully responsive design optimised for mobile, tablet, and desktop users.
Applied on-page SEO best practices during development and supported with ongoing offsite SEO services, including backlink building and content optimisation to grow visibility.
Custom WooCommerce Development
Designed and developed a fully customised multi-vendor WooCommerce store, enabling vendors to manage their own inventory, orders, and store settings from the frontend.
Built a clean, intuitive interface for both vendors and customers, ensuring easy navigation and smooth transaction flows.
Integrated essential eCommerce functionality such as product filters, search tools, customer accounts, and sales reporting.
VPS Hosting & WordPress Maintenance
Hosted the website on a dedicated VPS environment, ensuring high performance, fast load times, and reliable uptime.
Provided ongoing WordPress maintenance, including plugin updates, security patches, and performance monitoring to keep the site running smoothly.
Mobile-Friendly & SEO Ready
Delivered a fully responsive design optimised for mobile, tablet, and desktop users.
Applied on-page SEO best practices during development and supported with ongoing offsite SEO services, including backlink building and content optimisation to grow visibility.
Successful Multi-Vendor Launch: The platform now hosts a growing community of South African vendors, offering a wide variety of local products.
Seamless Shopping Experience: Customers can easily browse, compare, and purchase from multiple vendors — all within a secure and engaging interface.
Enhanced Performance: With VPS hosting and continuous optimisation, Moksi.co.za loads quickly and remains reliable under increased traffic.
Sustainable Growth: The website was built to scale, giving Moksi the tools and technical foundation needed to expand product categories and onboard new sellers over time.
Stronger Online Visibility: SEO efforts led to increased organic traffic and better product discoverability in Google search.
RubyWeb is a trusted web design agency based in the Isle of Man, proudly serving businesses in Douglas, Ramsey, Peel, Castletown, and surrounding areas. We specialize in custom digital solutions that combine creativity, strategy, and the latest technology to build websites that connect with your audience, inspire action, and support long-term growth.
Copyright 2025 – RubyWeb Isle of Man- RubyWeb, a RubyDigital.co.za company
